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Cash Squeeze

It’s not just talk. I’ve got buddies with businesses that have great cash flow and they can’t get a lousy $50K line of credit. The window is closed. Everyone’s sales are down and the outlook for a holiday pick-up is bleak. Most people just don’t have as much in their pockets right now. Couple that with a gut-wrenching 401K statement, the bailout, the distraction of a presidential race and a general fear of the unknown and it’s going to be tough for any entrepreneur or small business to weather this storm. Gotta keep the current customers happy and wow the new ones.
By |October 20th, 2008|marketing, small business|Comments Off on Cash Squeeze

The Sweet Life of Marketing in Orange County


The purpose of this blog is to indulge in all the tasty marketing stories out there among small business owners in Orange County.

We will inform, educate and entertain you about all things that are small business marketing in Orange County. You can google your way toward deeper analysis (not our job here) and we will link to all the good stuff. Mostly this will be an informal gathering place for the consumption of first-person anecdotes and information on a topic we love: marketing…for people we respect and admire: small business owners… in a part of the world we are thankful to be living in: Orange County, CA.

By |October 14th, 2008|marketing, orange county, small business|Comments Off on The Sweet Life of Marketing in Orange County