Our family got lucky on Sunday when our beloved Boston Red Sox came to Orange County to play the Angels.
Confession: I love SoCal, but I’m a native New Englander.
Thanks to our friends, we got to experience the dugout suites right on the field.
When it comes to watching pro baseball, it doesn’t get any better than this:
It was a terrific game, which the Angels eeked out by a single run. It even featured a bench-clearing brushback pitch that led to a couple of ejections.
Our family had a great time:
And we were not alone.
Red Sox Nation regularly generates the largest visiting team fan attendance in major league baseball. When you go to an Angels game and hear “Let’s go Red Sox!”, it is LOUD, due to the thousands of die-hard Sox fans who scramble for tickets.
So you buy all the gear and that overpriced soda for your daughter…
and hope it will be worth it.
If you are lucky, you’ll leave the ballpark with an empty wallet but some great memories and a warm and fuzzy feeling from experiencing America’s National Pastime.
And…maybe not.
Because chances are if your team loses, you will not be happy.
It is a game after all.
There is a winner and a loser.
And the bottom line is…
Everyone loves a winner.
Nothing does more for the marketing and goodwill of any team than delivering on the field.
You have to have a great product.
And the Red Sox are a great product.
But it didn’t happen until new ownership came along and decided to pay for quality players, resulting in one of the highest payrolls in baseball.
Throw in a great story (“Reverse the Curse!) and it’s no wonder that the Red Sox continue to be one of the biggest attractions in baseball.
Great products make us all great marketers
{ 2 comments… read them below or add one }
Hi Steve!
I’m a die hard Angel’s fan so before I say anything else, I have to say ” YAAY WE WON 2/3 games that weekend!” haha. And sorry but Im actually pretty happy to see that Beckett got suspended for 6 games! haha
And now that I got that out of my system haha- I gotta agree with you. Red Sox have such a great fan base because they have a history of great players and team. People like winning teams, and to develop that you need to have the best players. Also, People identify and love to be part of traditions, which is what the Red Sox Nation has been able to provide with “The Curse” story!
You have some good points here!
Thanks Jackie!
yeah that was a tough game for Sox and congrats on Angels win…Steve
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