oo-rev-logo-final-600We are lucky to live in beautiful Southern California.

Mostly because of the amazing weather.

Plenty of opportunities to don your favorite t-shirt and get out of the house.

And when you wear that shirt, you are communicating a message.

And it’s the kind of message that gets sent in about three seconds and locked into people’s brains far more powerfully than anything you say.

That is just the way it is.

You see someone and you make a judgement about them.

And a lot of it has to do with their clothes.

What do your clothes say about you?

Do you think about your clothes and what they are telling people when it comes to your business?

Do you think it matters?

You bet it does.

What you wear says a lot about who you are.

It communicates your lifestyle and beliefs.

It says something about your aspirations.

Putting business aside for a minute…

What if you could communicate to people your belief that we are all connected because we all come from the same place?

Wouldn’t that be cool?

That is what Liz Pagliarini of Mission Viejo is doing with OriginOne.

Liz is a seasoned entrepreneur who discovered a mission and a passion after the adoption of her baby girl.

You can hear it in her words.

“We all came from the same place. We all share a common origin. We believe that understanding our one origin will unite us and promoting our collective birth will bring us closer together.”

The point of OriginOne and its shirts is to promote the concept of human oneness.

“Human oneness is about looking past differences that don’t matter. Human oneness is about giving everyone the benefit of a blank slate upon which you can form an opinion after you get to know them.”

In this new cooperative economy, where helping other people goes a long way toward helping yourself, that is a pretty important concept to understand.